What is Pay Transparency & Why Is It Important?
Pay transparency has become a major talking point among employees and employers alike in 2022. Read our guide to learn what pay transparency is and why it is important.
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What is Pay Transparency?
Pay transparency is a company policy in which employee compensation data is made visible. Pay transparency policies help to ensure that employees have a good understanding of their organisation’s compensation philosophy, strategies and practices.
Companies that adopt a pay transparency policy have multiple options when it comes to sharing compensation data. Most companies choose to only make this information visible to those within the organisation, however some opt to make it publicly available.
The Prevalence of Pay Secrecy
Up until recently, the majority of organisations encouraged employees not to discuss salary with their peers. Unofficial pay secrecy policies emerged from employers’ fear of litigation and a desire for greater flexibility in salary negotiations.
Because most employees are not provided with salary information from employers, their knowledge heavily relies on their ability to communicate with each other. Due to privacy norms, however, pay remains a taboo subject. As such, many people feel uncomfortable revealing their earnings to others and are reluctant to ask colleagues about their salaries.
The Argument Against Pay Secrecy
Secrecy around salary creates what’s known as “information asymmetry” i.e. staff members are not aware of how much they are paid in relation to their co-workers, but employers know about everyone’s pay. There are numerous disadvantages associated with this that can hinder staff attraction, engagement and retention.
One research paper contends that letting employees’ imaginations run wild “may cause misconceptions about compensation distribution in the company, a decreased sense of internal and external equity (or fairness), decreased motivation, decreased capability of the management to influence the employees’ behaviour at work, decreased employees’ loyalty and trust in the company.”
Pay secrecy has also been found to create the conditions that allow wage inequality to thrive. In an environment where pay secrecy is the norm, employees have no way of discovering if they are being paid less than their peers. What’s more, given that raises are based on previous earnings, discriminated-against employees are less likely to negotiate for higher pay. The institution of a pay transparency policy not only motivates employers to create fair pay systems but also gives employees the opportunity to monitor, complain about and rectify any pay discrepancies.
Breaking the Pay Secrecy Taboo
However, recent years have seen more and more employees call for the end of pay secrecy. So what factors have contributed to the rising demand for pay transparency?
1. Combatting Wage Inequality
Over the past few years, numerous countries have introduced legislative measures to tackle discriminatory wage gaps. In many cases, these measures use salary transparency to force employers to be more accountable for wage discrepancies.
A good example of one such measure is the Gender Pay Gap Information Act which was signed into law by the Irish government in July 2021. Under this Act, private and public sector employers with 250+ employees will need to report on the difference in male and female remuneration. Over time, the scope will be widened to include employers with 150+ employees and then 50+ employees.
2. The Great Resignation
Since 2020, “The Great Resignation” has rocked the world of work with employees leaving their jobs in droves. Against the current backdrop of salary inflation, many professionals who feel that they are being underpaid in their current job are seeking out new, better-paid roles. As such, some organisations are adopting innovative practices such as salary transparency in order to bolster their talent attraction and retention rates.
When employers are not transparent about pay, employees are 50% more likely to leave their job in the next 6 months. 57% of employees who are paid at market believe they are paid below market, and of the employees who are paid above market, 42% believe they are paid below market. ~ Payscale
3. Gen Z Enters the Workforce
Generation Z (i.e. e born between the years 1996 and 2012) is entering the workforce and is expected to make up a quarter of the global workforce within the next few years. As the oldest members of Gen Z start securing entry-level roles, we are now beginning to get an idea of how this generation will shape the workforce of the future. Over the coming years, we expect employers to grapple with differing generational values and attitudes as Gen Z’ers come to dominate the labour landscape.
Gen Z is distinguished by their social conscience and this has played into their professional aspirations. This age group is passionate about equality for all in the workplace and are willing to challenge the status quo in order to achieve it.
For Gen Z, equality and transparency go hand-in-hand. As such, pay transparency is a key issue for this age group. Data from a recent Beqom study backs this up:
- Gen Z-ers are more likely than the members of any other generation to share salary information with their colleagues.
- 70% of Gen Z-ers would consider switching jobs for greater transparency.
- 28% said pay transparency was important to creating a better company culture, while another quarter said knowing their CEOs’ salaries would motivate them to work harder and earn more money.
4. Online Movements
Social media and online forums have provided a space where countless people from all backgrounds can discuss salary transparency. Given the taboo nature of pay, many people feel more comfortable discussing these issues in an anonymous conversation online with strangers than face-to-face with their real-life colleagues, friends and family.
The 2015 #talkpay campaign offers up one example of how the internet has been harnessed to promote the pay transparency movement. The hashtag was initiated by Lauren Voswinkel, a Pittsburgh-based senior software developer, who realised after many years of working in the industry that she was being paid significantly less than her male counterparts. According to Twitter data, about 1,300 people published salaries as a result of this trending hashtag.
this is why #talkpay exists pic.twitter.com/T7BXuk3Pa6
— bletchley punk (@alicegoldfuss) May 10, 2018
Buffer: A Case Study of Pay Transparency in Action
The most well-known example of a company with a salary transparency policy is Buffer – a social media management tool. In 2013, published an online spreadsheet outlining each employee’s first name, salary, position and city of residence. They have also publicly shared their formula for calculating strategies and have been open about benefits.
Buffer’s openness has made them an employer of choice and this has had a positive impact on their talent attraction efforts. For example, in the month following the publication of the salaries, Buffer received 2,886 job applications, more than doubling the 1,263 it received in the 30 days prior to the announcement.
Pay Transparency & The Future of Work
Companies that adopt pay transparency policies are more likely to develop a data-driven employee compensation strategy that prioritises proactivity and fairness. Companies can future-proof their talent acquisition strategies by designing compensation packages for employees that encompass pay transparency best practice. This ensures that all employees know how and why they are valued. In the future, it will be those organisations that invest their time, thought and effort into designing comprehensive pay transparency policies that will be best-positioned to win the war for talent.
